by Carl Middleton | Nov 19, 2025 | Brand Identity
Before you commission someone to design a logo for you, consider where it will be seen by your customers? A logo for a tree surgeon will be different to that of a jeweller. The tree surgeon will need a logo that is visible and memorable when displayed on the side of a...
by Carl Middleton | Aug 18, 2025 | Wayfinding
Intuitive journeys across unknown landscapes The term ‘wayfinding’ is used to describe the processes people go through to help them navigate new environments. It is often qualified as a problem solving process. But, successful wayfinding solutions should...
by Carl Middleton | Jul 29, 2025 | Community
Nordic Letterpress Network Exhibition NLN Exhibition Stockholm The Nordic Letterpress Network exhibition showcases contemporary letterpress printing across the Nordic regions: to facilitate connections and knowledge exchange between artists, printers, designers,...
by Carl Middleton | Apr 17, 2025 | accessibility, Design
Visual Conversations / Valuable Presentations I’m a presentation designer, and I help corporate teams and educators transform their slides into clear, compelling, and persuasive visual experiences. I create effective eLearning content and offer presentation training...
by Carl Middleton | Jul 9, 2024 | Community
Artist Books and the Fruit Sticker Album In 2002 I was living and working in London, my weekly schedule combined teaching, designing and scenic arts: Monday: London College of Printing – visiting lecturer teaching graphic design / typography. Tuesday, Wednesday:...
